Are you struggling to rank on YouTube? Do you feel like your videos never get as many views as they deserve no matter what you do? Well, there might be a few reasons for that. But don’t worry! We’re going to help fix the problem by giving you a 100 point checklist of things that may need attention to boost your search rankings and bring more viewers into your content. Are we good so far? Let’s keep going then!
YouTube SEO Audit Checklist to Boost Your YouTube Search Rankings
- Choose a keyword-driven title
- Optimize your video’s description with the keyword and a call to action
- Use tags that are relevant to your video content
- Make sure you have at least one link back to an external website from within the body of text on your YouTube page
- Add keywords to the video’s title, tags, and description
- Optimize your YouTube thumbnail image for search engines
- Use one of the following titles: “How To,” “My Life Hacks,” or “Product Review.”
- Upload a quality video that is at least 10 minutes long with good sound quality and lighting
- Keep videos under 5-10 minutes in length if possible
- Create an engaging introduction to get viewers hooked on your video from the beginning
- Include a keyword-rich description of the video, with links to other videos and sites you mention
- add tags to your video that are relevant to what it’s about
- Make sure your thumbnail is engaging and high quality for viewers’ first impression
- Maximize the number of views on your video by including clickable links in the description box below the video, such as subscribing or following you on social media
- Make sure you have a clear and concise description of the video
- Include keywords in the video tags, comments, and descriptions to make it easier for people to find your videos
- Add a call-to-action at the end of your video so viewers can subscribe to your channel or follow you on social media channels
- Make sure you have a excellent thumbnail for your video
- Write a compelling, informative title that is engaging and grabs attention
- Edit tags on YouTube, so they are relevant to the content
- Create an attractive banner image to use as your profile picture
- Upload at least one video per week, if not more
- Add links back to your website and other social media channels in the description of each video
- Include a short yet informative description of the video
- Add tags to categorize the content of your video and make it easier for viewers to find you on YouTube or Google
- Upload videos that are relevant to your topic
- Create a YouTube channel with an original name and design
- Include links to your other social media profiles (Twitter, Facebook) on your page
- Make sure you have enough views before uploading new content- this will help establish credibility
- Place ads on high traffic websites like Reddit or Imgur for more exposure
- Add a “YouTube” tab to your website
- Have a video that is at least 10 minutes long and has no more than 30% of the content being ads, promotions, or other videos
- Tag any relevant tags to the video to help people find it on YouTube’s search engine when they’re searching for specific topics
- Upload a high-quality thumbnail image for the video
- Create an engaging and exciting title sequence for your video
- Perform a YouTube audit
- Do keyword research for your YouTube Title and Tags
- Increase Total Video Views and Video Duration
- Improve Your Engagement Rates, Get More Comments
- Optimize your Video Description to Make it Search Engine Friendly
- First Step Before Embedding Videos
- Next Step to improve SEO
- Make sure suitable keywords are in the video title
- Optimize your keyword tags
- Optimize your thumbnail image
- Add a transcript to your video
- Create a channel trailer
- Use annotations and cards
- Add social media icons to the video area
- Include a link to your channel in a channel profile or channel page
- Add a webcam overlay to boost subscribers
- Write optimized video summaries
- Include searchable terms in the video itself
- Create related videos + annotations
- Create an SEO-friendly video
- Add annotations and cards
- Highlight other videos in your channel
- Post frequently
- Create a YouTube channel for your brand
- Create a YouTube channel for your business
- Have a consistent look and feel on all of them
- Content is still king
- Get your video indexed in search engines
- Choose the right keywords
- Make sure to use captions and subtitles wherever you can (YouTube’s automatic captioning works pretty well, but there are plenty of situations where you might want to add something extra)
- Build an email list, As the last piece of the initial puzzle,
- Get the basics right, and the views will come
- Add the keyword in the title
- Use the keyword in the scrolling header
- Use exact match keyword in tags
- Add UTM parameters
- Optimize for long-tail keywords
Conclusion:
If you are looking to boost your YouTube search rankings, this 100+ point checklist should provide helpful information.
It’s important to note that each item on the list is not required for a successful campaign, and many of them depend on what type of content you produce or how much time you have available.
For instance, if you don’t create video descriptions, it won’t be necessary to include adding description tags in captions or optimizing videos with keywords. What other points would help increase your YouTube SEO ranking?
Let us know! Contact our team today for more information about using our expertise in marketing strategy development to help grow your brand online through an optimized social media presence.
4 comments