Social Video Strategies

100+ Powerful Social Video Strategies to increase Online Sales

If you’re looking to increase your online sales with social video, this blog post will provide 100+ strategies that work. From Instagram and Facebook Stories to YouTube and Twitter video contests, there’s a strategy for every budget in this list of 100! For more information on using each one, I’ve included links at the bottom […]

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Vertical Video Trends

Vertical Video Trends: Vertical Video Trends Your Brand Needs to Try Out in 2022

Video content is a powerful marketing tool. In 2020, it accounted for 73% of all internet traffic and will continue to grow as more people watch video on their smartphones. The Vertical Video Trends has been around since 2016 but is just now starting to be adopted by major brands due to the growing popularity […]

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Pinterest Video Advertising

Pinterest Video Advertising: A Complete Guide To Pinterest Video Ad Formats

Pinterest is an online pinboard that allows you to create and follow boards of images. A new Pinterest video advertising feature will allow brands to share videos with their followers on the platform, potentially opening up another avenue for advertisers looking for ways to reach consumers differently. Video advertising is becoming more popular as it […]

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TikTok Video Ideas

100+ Predictions for Video Marketing and Advertising in 2022

Video marketing and advertising is expected to be worth $250 billion by 2022. What does this mean for marketers? How will video marketing evolve in the coming years? The answer may surprise you. Read on to find out what experts predict will happen! We have a lot to look forward to in the coming decade […]

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Tourism Video Marketing

Tourism Video Marketing: How to attract More Visitors in 2022

In 2022, tourism will be a billion-dollar industry in the United States. To stay competitive with other countries that are also vying for a share of this market, we must have a strong marketing strategy to attract visitors from all over the world. The following post will discuss how video marketing can help you grow […]

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WhatsApp Business

WhatsApp Business Solutions For Large and Medium Scale Enterprises

The business world is evolving rapidly with technological innovations. WhatsApp has taken the lead in this trend by developing a new way to communicate and collaborate on projects with their Enterprise solution. The app will help businesses make sense of customer service, marketing campaigns, and more without spending time on email or phone calls. It’s […]

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Entrepreneurial Advertising

Entrepreneurial Advertising: The Future Of Video Content Marketing

You’ve likely heard of the term ‘viral video’ before. These videos have had a big impact on the Internet, and in some cases, even led to major changes in our culture. One example is 2013’s “Gangnam Style” by Psy, viewed over 1 billion times on YouTube alone! But how do companies get these types of […]

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Twitter In-Stream Video ads

Intrusting Things about Twitter In-Stream Video ads that Every Advertiser Should Know

The new in-stream video ads on Twitter are excellent for small businesses to get their brands out there. The best part is that they’re only 15 seconds long, so don’t take up too much of your time. If you’re interested in seeing how these could work for your business, check out the blog post below! […]

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YouTube Fashion Channel Video

Fashion Video Marketing: The Rise of Visual Search in Fashion and Beauty Marketing

Visual search is quickly becoming the norm in fashion and beauty marketing. With the rise of mobile video consumption, brands are using video content to engage with customers more emotionally than ever before. This blog post will look at how visual search has evolved, why it’s so important for marketers to take advantage of it […]

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Video Collages

Video Collages: Benefits of using Video Collages in your Marketing

Video collages are a new trend on social media that has caught the attention of many people. They involve taking videos and cutting them up into different pieces to create something entirely new. The video is usually sped up or slowed down and put on top of an audio track, anything from music to someone […]

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Vertical Videos

How do Vertical Videos taking over the Advertising Landscape

Vertical videos are taking over the advertising landscape, and it’s time to figure out if you’re ready. This is not a drill mobile devices, specifically, smartphones, have disrupted everything we knew about marketing and media consumption. Vertical video ads offer viewers an immersive experience that will keep them watching longer than traditional horizontal videos. In […]

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Mobile Video Marketing: Why Mobile Video Marketing is the Future of eCommerce

A recent study found that mobile video marketing is the Future of eCommerce. The majority of consumers report they would rather watch a product demo on their phone than read about it. This number is expected to continue rising as more people turn to smartphones for information. Mobile video marketing allows businesses to reach new […]

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Live Video Streaming Encoders

Effect of eSports Live Streaming on Video Ad Revenue

Online video is on the rise, and more people are watching content online than ever before. eSports live streaming has proven to be an important factor in this trend. A new report found that while eSports viewership is up by 44% year-over-year, advertising dollars are equally growing for game publishers (up 28%), with some of […]

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CTV Advertising

Trends occur in Digital-Video Advertising in the next 5 Years?

Digital video advertising is a hot topic in the marketing industry, and it’s not going anywhere anytime soon. With the rise of digital content and social media, advertisers shift their budgets from traditional television ads to online video ads. Video advertisements can range from 30 seconds to 5 minutes long. The longer duration allows viewers […]

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Video Marketing Analytics

Recommendation Engines for OTT Platforms To Personalize Video Streaming

Video streaming has changed the way we watch TV. The traditional cable package with a set number of channels is quickly becoming obsolete. Many people opt for services like Netflix or Hulu that offer an unlimited amount of content at a low monthly price. These new platforms have proven to be popular among consumers because […]

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YouTube Shorts

YouTube Advertising Metrics: How to Calculate Your Own YouTube Advertising Metrics

When it comes to advertising on YouTube, there are several metrics that you can measure. These include impressions, unique views, click-through rate (CTR), and view duration. This article will go over the basics of these metrics and offer some tips on optimizing for each metric. YouTube advertising is one of the fastest-growing types of internet […]

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Video Marketing Analytics

How Big Data and Analytics Can Transform the World of OTT

The world of OTT is changing. With the rise in streaming and cord-cutting, we see new companies like Netflix, Hulu, and Amazon Prime take over as providers. These new companies have introduced a whole new way of watching TV with no commercials and on-demand content. What does Bid Data refer to?  Read and find out […]

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Video Recommendations

How to Boost Engagement With Real-time Video Recommendations

The most important thing for any business is to have customers coming back again and again. With this blog post, I’ll show you how real-time video recommendations can help your business stay relevant with its customers by automatically showing them content they are interested in. How many times you people think i don’t know what […]

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Video Commerce

Video Commerce: What is AI-Powered Shoppable Video?

Video commerce is a new concept emerging as we’re able to connect more and more devices with the internet. AI-powered shoppable video is a new way for brands to showcase products and generate sales on their website or app. The AI-powered shoppable video has been proven to work, so it’s time for companies of all […]

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OTT Trends

Churn Management Strategies to Reduce Churn in OTT Video Services

OTT video services are suffering from high churn rates, which is costing the industry billions. This blog post will explore some strategies for reducing churn in OTT video services. The first strategy is to reduce costs by providing an affordable service with quality customer service, which would make it more likely that customers will stay […]

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Pinterest Video Marketing

Video Automation: Automatic Video Creation for Enterprises

The introduction of automation is a new horizon for companies looking to save time and maximize profits. Video Automation, the latest innovation in video creation, is available to businesses ready for change. This blog post will explore what this technology entails and why it’s so revolutionary. A few years ago, it would have been difficult […]

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Ecommerce Video Advertising

Video Personalization: How to Boost Business With Personalized Video Marketing

Video marketing is a great way to boost business, but it can be challenging to know where to start. We’ve compiled some personalization tips for success to help you get started with your video marketing efforts. This blog post will teach you to create an effective personalized video campaign that gets noticed and drives sales. […]

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Virtual Reality Filmmaking

360° Virtual Reality Filmmaking: Techniques & Best Practices

Have you ever wanted to produce a 360° video but don’t know where to start? In this post, we’ll discuss the equipment and techniques that will give you the best results. We’ll also share some of our favorite 360° videos that showcase what’s possible! Virtual reality is no longer a novelty. It’s not just for […]

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Customer Journey Map

What is AI-powered Video Analytics & Intelligence using Computer Vision?

Video analytics has been the bedrock of security for years. It is used to spot anomalies in video footage, identify intruders, or track suspicious activity. The problem with traditional methods of video analytics is that human-generated rules and timelines for events limit them. AI-powered Video Analytics & Intelligence using Computer Vision takes a different approach […]

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Video Performance Analytics

Video Performance Analytics and Quality of Performance (QoS) Monitoring

One of the most important aspects, if not the most important aspect, to any video quality monitoring system is its ability to measure and report on Quality of Performance (QoS). This can be done by generating reports that provide an overview of the performance metrics for a given period or by displaying them in real-time. […]

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OTT Cross-Platform Frameworks: Advantages of Cross-Platform Development in OTT

With the rise of OTT services like Netflix, Hulu, and Amazon Prime Video, it’s no surprise that more people are turning to these cross-platform frameworks for their programming needs. With this article, we’ll go over some of the most popular ones out there. The power of OTT Cross-Platform frameworks is the ability to create a […]

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Video Contents

100+ Strategies to Promote your Business using Video Content

Video content is one of the most popular forms of content, and it’s no surprise that businesses are starting to invest heavily in this. With more than 1 billion people watching videos online every day, video has become an essential part of marketing for companies looking to stand out from the competition. This blog post […]

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OTT Business Models

OTT Business Models: How to Make Money with OTT Revenue

The OTT business models are the best way to make money with over-the-top streaming, but they can be challenging to navigate. We’ve made it easier for you by providing a list of the most common ways people earn revenue from their OTT content and how you can use them in your own business model. The […]

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