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Censorship of OTT Platforms: How does censorship affect the OTT user experience

Censorship of OTT platforms is a growing issue. To understand how censorship affects the user experience, we must first define what it means and why it’s happening. The term “over-the-top” refers to online streaming services that bypass cable TV providers. More specifically, Internet TV services such as Netflix and Amazon Prime Video do not require […]

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YouTube Google Chrome Extensions

How to Market Your Franchise Business using YouTube

How you market your franchise business will depend on what kind of company it is and how much money you have to invest. For example, if your company is a restaurant, social media like Twitter and Facebook would be the best places for marketing purposes. However, YouTube can also be a useful source because this […]

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YouTube Content Strategy

Implementing YouTube into Account-Based Marketing Campaigns

YouTube is a great tool to use in account-based marketing campaigns. It’s not only free, but it can also help you target your exact audience for minimal cost. If you are interested in getting the most out of YouTube, continue reading. You’ve probably heard of YouTube, but are you sure that you know how it […]

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Animated Videos

Ways to Monetize a Videography Business

When you own Videography Business, there are many ways to monetize your services. It’s essential to consider the options because it will help you determine which direction to take with your company. Here are five of the most common ways that videographers can make money in their business   product sales, client fees, video production […]

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YouTube Live

Top Live Streaming Content Types you Can Create

Live streaming video has become an important part of any company’s marketing strategy. The live stream content types you can create, whether a product launch or your next corporate event, will help to engage new viewers and build long-term relationships with current customers. Here are the top live streaming content types you can create for […]

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YouTube Marketing Secrets

YouTube Strategy For Brands: Tactics for an Effective YouTube Marketing Strategy

YouTube is the second-largest search engine globally, and brands can tap into its potential by creating a successful YouTube marketing strategy. You want users to watch your videos through, comment, subscribe, and share them with their friends. Here are some tactics for an effective YouTube strategy that will help you get results from your video […]

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B2B Virtual Event

What is AV1? Benefits of AV1 Streaming

The AV1 codec is a new royalty-free video format supported by Amazon, Google, Facebook, and Netflix. The benefits of the AV1 codec include improved 4K streaming quality with reduced bandwidth costs. This means that users can enjoy even more high-quality videos without having to worry about data caps or the cost of their monthly subscription […]

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Animated Videos

Best Practices For Playing Prerecorded Videos On A Livestream

The key to a successful live stream is to ensure that the content you are putting out there is engaging. If your viewers do not stay engaged during your broadcast, they will quickly lose interest and move on to something else. One of the best ways to keep them engaged throughout a live stream is […]

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OTT Trends

Considerations While Launching an OTT Platform

A new study has found that almost half of the people in the United States have used over-the-top (OTT) video platforms such as Netflix or Hulu. With this much attention being given to OTT platforms, it is no wonder why so many companies are looking into launching their own OTT service. If you’re considering creating […]

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OTT streaming services

India: OTT Video Subscription Revenue 2022

The Indian OTT Video Subscription statistics are expected to grow by 11% in 2022. This is because more people are getting their entertainment through online platforms rather than traditional television because of high costs and low-quality content. As a result, many people have turned to affordable options like Netflix or Amazon Prime Video for their […]

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SaaS companies

How SaaS Companies Can Boost User Engagement With YouTube Marketing

Many SaaS companies are struggling to grow their user base. The best way to reach new customers is by marketing your product on YouTube, the second largest search engine in the world. Here are some ways you can use YouTube to boost engagement with your audience and increase customer acquisition for your business. First, create […]

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Virtual Reality Video Conferencing

Virtual Reality Video Conferencing: VR Video Conferencing Best Practices

The virtual reality video conferencing market is expected to grow at a CAGR of more than 50% by 2020. The technology behind VR video conferencing has been around for some time. Still, it’s only recently that the business world has caught on and begun implementing these technologies into their workflows. This blog post will explore […]

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YouTube Content Strategy

100+ Ways to Improve Audience Retention on YouTube

The internet is filled with people who want to share their knowledge and expertise. Whether it be through a blog post, video tutorial, or even an Instagram story, the world of content creators is vast and varied. Some might say that YouTube has replaced TV as the go-to source for entertainment, after all, you can […]

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YouTube Description

How To Optimize Your YouTube Channel Brand Channel For 2022

YouTube is the 2nd most popular search engine globally, with over 6 billion hours of video watched every day. And get this,  YouTube has more 18-49-year-old viewers than any cable network! According to a new report by BI Intelligence, “YouTube will have an ad market share of 40% by 2021.” So what does this mean […]

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Live Streaming CDN Platforms

Video Platform as a Service (VPaaS): The Advantages Of VPaaS

The VPaaS market is growing, and the advantages of VPaaS are becoming increasingly evident. As more and more businesses embrace video, they need to find a way to meet their needs in terms of technology for storing, managing, and streaming videos. VPaaS can offer companies increased performance with increased efficiency, which translates into less cost. […]

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YouTube marketing agency

Benefits of Hiring a YouTube Marketing Agency

A YouTube marketing agency is an important part of having a successful business. It allows you to reach your customers when they are most likely looking for what you have to offer. A YouTube marketing agency can help establish your brand, build relationships with potential customers, and provide valuable information about what’s new in the […]

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Twitter In-Stream Video ads

Intrusting Things about Twitter In-Stream Video ads that Every Advertiser Should Know

The new in-stream video ads on Twitter are excellent for small businesses to get their brands out there. The best part is that they’re only 15 seconds long, so don’t take up too much of your time. If you’re interested in seeing how these could work for your business, check out the blog post below! […]

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CTV Advertising

Trends occur in Digital-Video Advertising in the next 5 Years?

Digital video advertising is a hot topic in the marketing industry, and it’s not going anywhere anytime soon. With the rise of digital content and social media, advertisers shift their budgets from traditional television ads to online video ads. Video advertisements can range from 30 seconds to 5 minutes long. The longer duration allows viewers […]

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Ecommerce Video Advertising

Video Personalization: How to Boost Business With Personalized Video Marketing

Video marketing is a great way to boost business, but it can be challenging to know where to start. We’ve compiled some personalization tips for success to help you get started with your video marketing efforts. This blog post will teach you to create an effective personalized video campaign that gets noticed and drives sales. […]

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Video Performance Analytics

Video Performance Analytics and Quality of Performance (QoS) Monitoring

One of the most important aspects, if not the most important aspect, to any video quality monitoring system is its ability to measure and report on Quality of Performance (QoS). This can be done by generating reports that provide an overview of the performance metrics for a given period or by displaying them in real-time. […]

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OTT Business Models

OTT Business Models: How to Make Money with OTT Revenue

The OTT business models are the best way to make money with over-the-top streaming, but they can be challenging to navigate. We’ve made it easier for you by providing a list of the most common ways people earn revenue from their OTT content and how you can use them in your own business model. The […]

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YouTube vs. Vimeo

How Artificial Intelligence is Changing Video Editing

The rise of artificial intelligence has changed many aspects of our lives. One such change is video editing software. Artificial intelligence is starting to interact and even replace people in some cases when it comes to running simple programs like video editing software. The general idea behind this transition is that AI will learn from […]

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Video Super Resolution

Video Super Resolution (VSR): How to use the algorithm to create a better video

Video Super Resolution (VSR) is an algorithm that creates a higher quality video from your original video without the need for editing. The VSR algorithm works by combining the frames of two different resolutions to increase detail and clarity. This article will explain using this powerful tool to create videos with better resolution, better coloration, […]

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Video Marketing Mistakes

YouTube Video Marketing Mistakes That You Need to Avoid

In terms of video marketing, YouTube video content is emerging as the next big thing. Many marketers and advertisers realize the power of YouTube, which brings huge success to their business. Over 43% of consumers want more video content from marketers to make purchase decisions. Too often, video marketers make some common mistakes that can […]

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