Social media and mobile messaging apps changed the way people communicate with each other. Businesses are also adopting the new technologies to widen their audience reach. WhatsApp has billions of active users worldwide, and WhatsApp Marketing Video is no wonder that the app is becoming a part of communication solutions for many businesses.
WhatsApp is being used by companies for customer support, for getting feedback instantly, for creating and targeting specific groups and also to send promotional codes and flash sale details.
A video is a powerful tool for making an impact. Businesses include video in their marketing strategies because it delivers the messages powerfully. The video is being used for WhatsApp promotion also. Companies can use the video to demonstrate their new product.
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The Best Video Maker for Internet Marketing
Video marketing is one of the best tools for internet marketing. High-quality video content is being created for targeting their audiences.
Businesses have to create interactive and intuitive videos for their target market so that the audience will share the videos with their friends.
There are some of the best tools for creating WhatsApp marketing videos.
GoAnimate is one of the best tools to create animated professional looking videos. Dialogue or voice over can be added easily.
AVS Video Editor :
AVS Video Editor is another tool that can process various video formats. Videos can be trimmed, split or merged. Various final video effects are available to be used in the video.
Abode Premiere Pro:
Abode Premiere Pro support different platforms and different video formats. This is a pad tool, and the features are imposing. This supports HD support, multi-track editing, unlimited video and audio tracks, etc.
WhatsApp Marketing Video Campaign Strategies
There are many reasons why WhatsApp should include in the marketing strategies. WhatsApp allows directly communicating with the customers in real time. This is very beneficial to get feedback and know the opinions instantly.
Here are some marketing campaign strategies using WhatsApp.
- Use it as a tool for real-time customer service. Quality of customer service can be improved, use the desktop version of the app which enabled to use the microphone, keyboard, and the PC camera.
- Another useful feature of WhatsApp is creating a group. Each group can have up to 256 members. Collective chat can be generated, and the opinion of the public can obtain.
- WhatsApp allows enriching the marketing messages with photos, links, and videos. Add emojis to make the messages expressive.
- It is the trust customers had on the businesses and provided their telephone numbers. Keep the messages brief and clear.
- Take full advantage of the WhatsApp features to make the WhatsApp marketing more successful.
Creative Ideas for WhatsApp Marketing Video
Using WhatsApp for business marketing will take the business to new level. It is a free tool and it is easy to share pictures, messages, videos, etc.
Take feedback from clients immediately. Send alerts about flash sales and events.
Use the tool creatively to reach international audience also.
Create short, exciting videos to share with the customers and engage them.
Share the WhatsApp number on your website, social networking platforms and others and help the customers reach you directly. Develop good relationships with them
List of Brands using WhatsApp Marketing
Brands, whether they are small or significant, are using WhatsApp for their marketing advantages. Looking at how brands are using the platform, other businesses can get new ideas about using it.
Netflix sends movie and TV series recommendation via WhatsApp. Netflix allows asking it for a judgment of movie or TV series. These recommendations will be based on the content the user already watched.
KLM airlines are allowing users to receive details such as booking confirmation, boarding pass or flight status updates via its WhatsApp account. This helps to keep in connecting with their customers and providing information becomes very easy. It also allows customers send messages to customer service via WhatsApp.
BookMyShow allows buying movie tickets online and now it is offering tickets via WhatsApp.
WhatsApp Marketing Software and Tools
WhatsApp is the most famous app used by billions of people worldwide. People are accessible and connected via this messaging app. It has most active users interacting with their friends, family and is also using it for business purposes.
Do not always try to make every conversion for sale. The WhatsApp status feature is precious for businesses. The audience can spread the word about brand and brands can learn more about the requirements and needs of customers.