YouTube has become the top platform across the globe with more than one billion active users. The era started from the year 2005 with a brand new release of a video platform by three people Chad Hurley, Steve Chen, Jawad Karim. At that time they did not expect that their new idea will change the entire world within a short period.
YouTube platform had revolutionized everything from education to the entertainment. It had opened the doors of new technologies, innovations, new marketing, and advertising system. YouTube is a significant source of knowledge, and it is almost a video Wikipedia to everyone today.
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Erased the Barriers
YouTube had erased the barriers of distance, languages, and culture. Today YouTube consists of many different cultures and traditions. We can watch a different range of content showing various cultures and new things around the glove which we do not know.
YouTube has become the single destination of all cultures, languages, and talents. We can watch Bhutan’s trip, Assamese dance, Paris fashion world, world adventures and much more. Hence YouTube made our world smaller.
YouTube supports its users to turn them into stars
Many YouTube users like Justin Biber started their videos using their unique talent as a regular user and reached higher level stamped as a YouTube star. It is due to the enormous audience base of YouTube. People belonging to different countries are identifying the talent and encouraging the youth and talented individuals and making them as the biggest stars.
User as influencers
Earlier, brands used to search for the right models and top movies stars as their brand ambassador to promote and market their presence and products online. Today, these YouTube stars have become the most in-demand brand ambassadors under the name of influencer marketing and influencers and this is one of the most stunning ways that YouTube had changed the world.
YouTube is spreading the truth
The platform becomes more and handier and becomes a part of people’s lives across the globe. People around the world on this platform are posting the videos and new happenings in their place on YouTube. People are raising their voice by making YouTube support non-profits and fundraising activities. The platform has also revealed the truth behind many political situations across the globe.
YouTube had revolutionized the entertainment industry
YouTube was equipped with the various shows, movies and many another type of video contents for the people’s entertainment and paves a great way for the best entertainment content.
YouTube changed the education industry
Yes, YouTube brings a significant change in the education system. People who are not able to afford the expensive education, coaching, and other things are utilizing the YouTube platform as their education tutorial there are many videos which are offering various courses and lessons online for different students related to the different branches. Hence it had changed the education system. Today anyone can learn the interesting subject using the resources that are available on YouTube platform.
YouTube changed the advertising space
YouTube started a new way of advertising to explore the opportunities for the small to big marketers and advertisers on its platform by introducing different types of Ad formats and advertising methods. With the increase in the rate of the audience on YouTube, advertisers are experimenting the new possibilities with new techniques in marketing and advertising online.
Hence, YouTube platform changes the world in many verticals in a positive way. There are some negatives in every platform, and it entirely depends on us who are using the platform. However, this platform had created history and bring new change across the globe.