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Video Streaming
699 posts
Uses of Live Streaming Services for Your Brand
When marketing your business, you want to explore every avenue possible to reach the most people. One method…
Ways to Support Live Streaming Services in Healthcare
The use of live streaming services has exploded in recent years. It is partly due to technological advancements…
Types of Video Streaming Protocols for OTT Platforms
Streaming video over the Internet is a common practice these days. Many different protocols use for streaming video,…
Connected TV Measurement: How ROAS, CTV, and Attribution Measured
As connected TV (CTV) becomes more pervasive, it’s important to understand how to measure its impact on advertising…
What are the Technical Challenges of the OTT Platform?
OTT platforms are becoming increasingly popular for watching TV and movies. But what are the technical challenges of…
OTT Video Transcoding: Benefits of Live Video Transcoding for OTT
OTT video transcoding is becoming increasingly popular as streaming video services become more ubiquitous. But what benefits does…
Branded OTT Content: How OTT platforms embrace branded content
OTT platforms embrace branded content to differentiate their services and attract new users. By creating original programming featuring…
Understanding the difference between OTT and CTV
OTT and CTV are two different types of video services, but many people don’t know the difference between…
Cloud-Native Architecture for Better OTT Platform Performance
OTT platforms are experiencing rapid growth as viewers shift away from traditional cable and satellite TV. But with…
Creative Best Practices for OTT Advertising
OTT advertising is becoming an increasingly popular way to reach consumers. It allows advertisers to target specific audiences…