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Video Campaigns
400 posts
Programmatic Video Advertising Trends You Need To Know
As video consumption grows, so does the demand for programmatic video advertising. We’ll look at some of the…
Contextual Video Advertising: The Future of Contextual Video Advertising
Contextual video advertising is a new and upcoming form predicted to take over the traditional online advertising methods. Contextual…
Connected TV Measurement: How ROAS, CTV, and Attribution Measured
As connected TV (CTV) becomes more pervasive, it’s important to understand how to measure its impact on advertising…
How to Use Video in Account-Based Marketing Campaigns
Video is a powerful marketing tool, and account-based marketing (ABM) campaigns are the perfect opportunity to use it.…
Streaming Video Ads: How To Advertise On Streaming Video Platforms
Streaming video platforms are becoming more popular every day. As a business, it’s essential to know how to…
OTT Content Protection: Securing OTT Content with Multi-DRM & Forensic Watermarking
OTT content providers are under increasing pressure to secure their content against piracy. We will explore two methods…
OTT Content Delivery Network (CDN): Reasons why CDN are essential for OTT Streaming Platforms
OTT streaming is becoming more and more popular as audiences move away from live, linear broadcasting. OTT delivery…
Performance Marketing Strategies for CTV and OTT Video Ads
There are many different ways to market your product or service in today’s digital age. And with the…
Automatic Content Recognition (ACR): The Future Of TV and OTT
Did you know that there’s a technology that can identify the content of what you’re watching on TV…
Enterprise YouTube SEO Structure: Essential Optimization Strategies
YouTube is a powerful platform that can be used to reach and engage with your target audience. However,…