Social media is very influential with millions of daily active users. Different types of videos used in social media strategy include informative videos. They are designed to provide information about products, brands, and services. Educational videos which include the how to’s, product demonstration, tutorials, etc.; entertaining videos that contain jokes, pranks, interviews and selling videos whose goal is to sell the service or the product.
Video content for social media strategy should be of very high quality and it should contain different components that help in making the marketing strategy a grand success.
There are almost no businesses that do not use digital marketing for their product promotion. A large number of promotions videos can be seen on social media sites such as Instagram which makes them more and more cluttered.
Social media video strategy now needs much more than the high-quality content. It should help to stand out from the digital clutter. Reverse video is the thing that businesses need now.
As can be understood by the name, reverse video is the video clip that plays backward. There is reverse video software online. It attracts, amazes and entertains the audience. Reverse videos are gaining momentum and increasing the shares.
What is needed to create a reverse video for social media strategy?
You need not be a technical person to create a reverse video. There is no need to find the frames from video and put them back in reverse.
What you need is the idea, perfect lighting and the software to reverse the video.
Finding a good idea for the reverse video is not a challenge. Keep in mind that video should not strain the eyes when watching it.
Even simple things like cutting a paper, popping a balloon will look cool when we see it in reverse.
Use the imagination and come with memorable ideas for the reserve video for social media.
Perfect lighting is important to create high-quality reverse videos. Lighting can totally change the look of the video. The video may end up looking different from what was expected from it. Try not to depend on the artificial light and use the natural daylight.
Video reversing feature is commonly present in most of the video editors. These can be installed on the PC.
But these can be complicated to use for video reversing. Good news is that reverse video apps are available for both Android and iOS users.
Reverse Video apps for Android
Reverx, Videoshop, FilmoraGo are free video editors that come up with reverse video feature for android devices.
These are free to use and may contain ads. Any video recorded with these apps can be reversed. It is also possible to add music or clip his video.
Reverse video apps for iOS
RevVideo, Video Reverse free app etc are available to be used by iOS users. These are free, easy to use. Some of the apps offer different speed options for reverse video. The video can be shared on social networking websites.
When you are using the reverse video for your social media marketing strategy, it is important to figure out how they are performing.
Create different videos and check how many views, likes and shares they have received in specific time.
Reverse video is a new feature and is emerging. It is to be seen whether they will go beyond short-lived fad or continue to hold sway.
Breathe new life into your social media marketing strategy with reverse video and give a reason for your fans and followers to follow you on the social sites.