Discover expert insights, strategies, and trends in video marketing. Learn how to create engaging videos, optimize for SEO, leverage AI, and boost brand growth with the latest video advertising techniques.
Have you ever wanted to produce a 360° video but don't know where to start? In this post, we'll discuss the equipment and techniques that will give you the best results. We'll also share some of our favorite 360° videos that showcase…
Video analytics has been the bedrock of security for years. It is used to spot anomalies in video footage, identify intruders, or track suspicious activity. The problem with traditional methods of video analytics is that human-generated…
One of the most important aspects, if not the most important aspect, to any video quality monitoring system is its ability to measure and report on Quality of Performance (QoS). This can be done by generating reports that provide an…
With the rise of OTT services like Netflix, Hulu, and Amazon Prime Video , it's no surprise that more people are turning to these cross-platform frameworks for their programming needs. With this article, we'll go over some of the most…
The OTT business models are the best way to make money with over-the-top streaming, but they can be challenging to navigate. We've made it easier for you by providing a list of the most common ways people earn revenue from their OTT…
The Metaverse is the concept of a shared, immersive virtual space. It's also what we're all working to create! Our team at Drift has worked hard with our partners to make this vision a reality. Imagine logging in and seeing your friends'…
A great design should create a seamless and engaging experience for the user. When designing an OTT platform , we think about what we want our viewers to feel when they first open the app and how it will look as they continue to use it.…
The rise of artificial intelligence has changed many aspects of our lives. One such change is video editing software. Artificial intelligence is starting to interact and even replace people in some cases when it comes to running simple…
By now, you've probably seen the latest technology trends in video marketing. You know that there is much more than just Facebook and YouTube for your social media strategy. With so many options available, it can be hard to choose which…
It's a new year, and you're ready to start a business. You know how important it is to build your brand on social media, but what about Livestream shopping? Livestreaming was trending in 2019, with people like Kylie Jenner making millions…
