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Video Marketing on Facebook

by Jag

Facebook is the leading platforms in the social media on the web. The Facebook platform has a great consumer engagement these days. It was reported that the 90 percent customers are approaching by watching the ads on the Facebook platform only. So, marketers have targeted the Facebook video for their marketing strategy. Facebook has announced the video autoplay ads on its platform during early 2014. Marketers are very benefiting with autoplay video ads and using them in their video marketing strategy.

Facebook videos are the best way to connect the consumers with the brands effectively. Facebook platform is providing various features that help the marketers to approach the customers with their video ads on its platform. Here are some general startup ways to go with your videos

Pin the Video

Facebook allows the users to pin the video content on the business pages to publish new content. And by pinning the content on the business pages helps you to get good exposure on timeline

Video Content Targeting

Facebook platform helps the business marketers to interact directly with the consumers who are interested in your videos. So, it is easy to target the customers.

Facebook Editor

Facebook editor tool is helpful for the video creators to edit the videos according to the user engagement to the particular video. The Power editor on Facebook can be found by searching in the search box.

The premium video ad feature helps the marketers to autoplay their video ads on the timeline though the user didn’t select to watch. But there will be no sound during the autoplay, and then it becomes enlarged and play with the sound effects or music