Video Advertising Trends

Top Video Advertising Trends to Follow in 2021

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Video Advertising is one of the most powerful ways to communicate with modern customers in the digital era. Marketing Videos have become the preferred type of content and the perfect way to showcase brand content on all online platforms. Brands should follow the Video Advertising Trends because they are getting harder and harder to attract and engage with potential customers. Advertising videos transfer information faster in all social media and online marketing platforms effectively. In 2021, brands must know the power of video advertising to increase conversions and drive audience engagement. Here are the few most exciting and largest Video Advertising trends in 2021 awaiting for us.

Video Advertising Trends to Follow in 2021

Video Advertising Trends: Native ads

Video Advertising Trends: Video in email

Video Advertising Trends: OTT advertising

Video Advertising Trends: Cinemagraphs

Video Advertising Trends: Vertical Video ads

Video Advertising Trends: Mobile-first advertising

Video Advertising Trends: Interactivity

Video Advertising Trends: LinkedIn Live Video

Video Advertising Trends: Increase in ad spend

Video Advertising Trends: Virtual Events

Video Advertising Trends: In-Stream Video Advertising

Video Advertising Trends: Storytelling

Video Advertising Trends: Enjoying the Silence

Video Advertising Trends: Long-form videos

Video Advertising Trends: Programmatic buying

Advertisers treat the OTT ad buys and cable TV separately as they are increasingly considering together. Programmatic advertising trend is drastically moving towards the TV as transacted digitally. More and more buyers pushing the further into programmatic and automated buying as it offers opportunity to apply data to reach and huge efficiencies to specific audience segments.

Video Advertising Trends: Facebook in-stream ads

Video Advertising Trends: Video Sequencing

Video Advertising Trends: Rapid expansion on Mobile market

Video Advertising Trends: Vertical video format

Video Advertising Trends: Stop Motion Video

Video Advertising Trends: Investing in video

Video Advertising Trends: LinkedIn Video

Video Advertising Trends: Cross-Posting and Repurposing

Video Advertising Trends: Reanimated Photos

Video Advertising Trends: Shorter video ads

Video Advertising Trends: Silent films

Video Advertising Trends: User-generated video content

User Generated Content gaining more popularity among all social media platforms for brand awareness. People started creating the videos and images and posting them on their social networks. UGC is a powerful elements for brands to use that content in their target marketing campaigns and it creates the advocacy for brands.

Video Advertising Trends: Best payoff starts of YouTube

Video Advertising Trends: OTT and CTV ads

Video Advertising Trends: Do-it-yourself (DIY) videos

Video Advertising Trends: Integration across marketing funnels

Video Advertising Trends: Advance social video ad formats

Video Advertising Trends: User-generated content

Video Advertising Trends: Emphasized CTAs

Video Advertising Trends: Social media video trends

Video Advertising Trends: Short 15-second-long videos

Video Advertising Trends: Consumers shift to streaming

Video Advertising Trends: Real-Time Shopping and Live Video

Video Advertising Trends: Immersing a 360-Degree Video

Video Advertising Trends: Media Owners and Advertisers focus on premium partnerships

Video Advertising Trends: Boom on Mobile Live-Stream

Video Advertising Trends: More programmatic buying options for advertisers

Video Advertising Trends: Expansion of addressable market

Video Advertising Trends: OTT and CTV ad spend skyrockets

Video Advertising Trends: Video landing pages

Video Advertising Trends: Device manufacturers into the ad business

Video Advertising Trends: Increase of Word-of-Mouth Continues

Video Advertising Trends: Rise of Shoppable Videos

Video Advertising Trends: Live Video Monetization

Video Advertising Trends: One-Off Style Videos

Video Advertising Trends: Video content and Social Media Algorithms

Video Advertising Trends: YouTube Playlists

Video Advertising Trends: A/B Testing

Video Advertising Trends: Interactive AR Content

Video Advertising Trends: Video Ad Funnels

Video Advertising Trends: Growth of Video Advertising

Video Advertising Trends: Personalized shoppable videos

Video Advertising Trends: LinkedIn Business Video Content

Video Advertising Trends: Brands become publishers

Video Advertising Trends: Educational Videos and Online Training

Video Advertising Trends: Human Experiences and Unfiltered Conversations

Video Advertising Trends: Privatising the measurable Data-driven campaigns

Video Advertising Trends: Inability to Avoid Making videos

Conclusion:

As the video formats allow brands to distribute their messages far more efficiently and keep the customers more engaged with excellent creativity. These are the most exciting Video Advertising trends you should follow in 2021. The above motioned all of these trends will dominate the video world soon. Hopefully, this article will inspire you to rethink your video advertising strategies incorporate into your real-time digital advertising world to enjoy the potential results in the New Year.

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