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Top 50 Snapchat Statistics Everyone Should Know in 2020

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90% of millennials are in the use of Social media platforms, either buying or finding something new in the market. Moreover, it’s being the part of entertaining where they can enjoy most. Snapchat is only meant for millennials app for which every business is looking. Snapchat never stopped its journey at the single discovery, and it’s the maker of inventing new features every day. How far has the Snapchat proven itself in feeding both the users and advertisers? To find that, have a look at below Snapchat statistics that never known before.

Snapchat Statistics and Facts

  1. Snapchat has 360 million active users monthly and 203 million daily active Snapchat users.
  2. Every day 3 billion snaps, including photos and videos were created, and the users access the app on an average 30 times per day.
  3. 14 billion video views are counted on Snapchat daily, and 90% of Snapchat users are between the age of 13 to 24 years.
  4. In 2019, Snapchat broke previous records by generating revenue of $1.2 billion, and $3.5 is the net worth of Snapchat.
  5. In Q2 2019, Snapchat generated $388.02 million, and while comparing with Q2 2017, the revenue in Q2 2018 is increased by 44%.
  6. Snapchat’s global advertising revenue for 2020 is $2.11 billion, and its share is valued at $9.19.
  7. 41.5 million Snapchat app downloads occur; as of 2019, the downloads are 1 billion, and 24% of social media adults are using Snapchat.
  8. In the year 2018, Snapchat is the top 3rd downloaded app on iOS.
  9. 57% of the content on Snapchat are videos, and Snapchat spectacles allow the users to record 10 seconds video.
  10. 90% of Snapchat audience finished the 1st season of ‘Endless Summer.’
  11. In 2013 Facebook offered $ 3 billion to Snapchat to acquire but rejected by CEO Evan Spiegel.
  12. After Kylie Jenner’s negative remarks, Snapchat has a loss of $1 billion in 2018.
  13. After running the offensive add on Rihanna, Snapchat lost $800 million in the year 2018.
  14. Snapchat is in the 2nd place in mobile app users globally.
  15. Almost 4 out of 10 Snapchat users stated that they discover brands on it.
  16. The United States is the top country in Snapchat usage, with 97.55 million users.
  17. 70% of Snapchat users are female, and 38% of male Snapchat users.
  18. SnapKidz is the app of Snapchat for the kids under the age of 13 years.
  19. Google showed interest in buying Snapchat for $30 billion during the year 2016-2017.
  20. In 2015, Snapchat’s CEO, named Evan Spiegel, was the world’s youngest billionaire.
  21. In Q2 2018, Snapchat lost 3 million active daily users, and 83% of Snapchat users negative reviews on the redesigned app.
  22. Each minute, 2,083,333 messages shared by the Snapchat users, 528k snaps are sent, and 19 million Snapchat users check Snap Maps every day.
  23. 64% of marketers are in the use of Snapchat.
  24. 57% of brands release video posts on Snapchat.
  25. 88% of Snapchat users are viewing and enjoying the stories made by advertisers.
  26. Nearly 40 million downloads for Snapchat app Monthly.
  27. More than 70 million Snapchat daily active users use Snapchat lenses.
  28. 60% of the daily active users on Snapchat contributes to the Content.
  29. Daily active users on Snapchat opens the app 18 times in a day.
  30. Over 19 million Snapchat users open snap maps to locate their friends.
  31. 4 out of 10 Snapchat users reveal that they discover the brands through Influencer endorsements.
  32. According to Snapchat survey, 80% of Snapchat used by restaurants, 50% Snapchat used at Gym, and finally, 66% of people use Snapchat at shopping malls.
  33. An average of 30 seconds spends on Snapchat ads by a single user by 2020.
  34. Snapchat introduced its ads for businesses $3000 per month. Snapchat ads capture 2 times more engagement than Facebook ads.
  35. More than 41% of teenagers use and preferred the Snapchat app for engagement.
  36. Snapchat is the 6 moth most used apps in the United States by 2019.
  37. 83 million daily active users for Snapchat in North American, and over 64 million Europeans use Snapchat daily.
  38. As per the 2019 Survey, overall 500,00 lenses have been created, and 15 billion people play with Snapchat lenses.
  39. Totally 2884 employees work for Snapchat Globally.
  40. 49% of the Snapchat users in the U.S use Snapchat more than once in a Day by 2019.
  41. 64% of the Marketers are noted they use Snapchat for Business by 2017.
  42. According to eMarketer, 92% of Snapchat users in the U.S are age between 12-17.
  43. Globally 71% of the Female users for Snapchat and 29% of the Male Snapchat Users.
  44. More than 10 billion Videos views discovered for Snapchat daily.
  45. 1.5 billion times that Snapchat Dancing hot dog filter has been viewed after introducing the filters.
  46. 25% is an average amount of daily active users post Snapchat stories by 2020.
  47. Herald Magazine stated that 1,120 snaps are recorded as the longest Snapchat streak.
  48. Over 83% of the users on Snapchat gave their reviews after redesigning the Snapchat app.
  49. Over 37% of the internet users play on the Snapchat app who reside in urban areas.
  50. 528K+ snaps are uploaded every minute on Snapchat, and they share 2,083,333 snaps every minute.

Conclusion

Snapchat app as coming along from the beginning. It was warmly embarrassed by the Young generation and grown to become one of the best social media platforms. Snapchat introduced its advertising tools for marketers and companies to grow their business through Snapchat ads. These Snapchat Stories statistics and Snapchat users’ statistics will help you to get a better result.

Internet savvy and also a founder of ReelnReel. We love to share resources on Video Marketing and YouTube with our readers. We are involved in Video Marketing, in that, we determine which videos are to the point and can be established and suggest ways to produce them in a manner that is appealing and engaging to the target audience thereby generating a positive impact. This helps our clients comply with the direction given by us in order to engage their online audience. Contact me at +91 8374573956 Email : info @ reelnreel.com