By linking the Youtube account to the ad words account allows the users to access the additional features on the platform. By linking the Youtube channel with Ad words account, the users can be allowed to view the statistical data of their videos and the call to actions overlays along with the engagement statistics and the remarketing which are earned views. There are two options to link the ad words and Youtube accounts. One is to link Youtube account with Ad words and other is Vice versa.
By linking the Youtube channel to the ad words account the feature’s like view counts and call to actions can be available for the users. The users can view the ad completion rates of the videos from the linked channels and also allowed to create the call to action overlays on to the videos from the linked accounts. These can be very helpful to know more information about the video content and increase the interest in your channel. It is also very helpful for the remarketing purposes basing on the list of the past interactions of the viewers on various linked channels.
How to link?
- After signing into your Youtube account just click on to the channel icon and click on My channel button and then on video manager. Under the channel section click on to the advanced option n d link an AdWords for video account by clicking and selecting on to the link an AdWords account and then click finish.
- If you want to link Youtube channel to AdWords account from AdWords then sign in to your ad words account and click on to the settings type of icon next to your ad words account name at the top. Click on to the linked accounts and press +channel icon and enter Youtube video URL and click next. After the process click close.