The number of Instagram users is increasing day by day. This instant social networking platform is being used extensively worldwide. Many companies are using their Instagram accounts to increase their popularity. Here are few best practices to use the Instagram videos effectively.
• When a video is posted on Instagram the goal of it is to reach number of people and for this using hashtags is necessary. The hashtag is a clickable word and can be used in the photo description. See that all your videos on Instagram have common hashtags.
• If you are promoting the content related to your blog or shopping portal through a video, it should be related to your tops. You cannot reach targeted viewers by using off-topic images.
• Instagram works in real time basis and thus postings should be regular.
• When promoting content related to blot or shopping portal on Instagram, choose the targeted accounts. Give proper descriptions to your videos to attract more followers.
• Like feature is very popular on Instagram and use this feature to like the postings of others to get more likes to your videos.
• Multiple accounts can be run on Instagram with the use of Android immolator App.
• Shoot the videos in landscape or vertical mode.
• Though the quality of the Instagram video must be good, it is not enough to make the video successful. Make your videos unique, interesting and watchable.
• Product demos and FAQ videos are the best for brand promotion.
• Instagram video promotion can be effective when the description field is used to reinforce the message in video.
Instagram videos are very useful for building a brand. Marketers can use Instagram videos to build awareness and to drive sales. As these videos are short, these retain the viewer engagement.