Businesses choose the best video hosting platform base on the goal of their marketing plan. The selection is also influenced by the type of videos that are created, the target audience and the budget of the business. Businesses usually host their videos through third party video hosting sites. Companies use the video content to get extra traffic and exposure for their brand.
Video Hosting or Business
Success of any business depends on the visibility of their video content. By understanding the power of video, most businesses are using video content to get required exposure. This can be achieved if the videos are uploaded in the right place. The video host should make the videos reach the masses and grab the attention of the viewers.
Creating a video required lot of resources and this process is time-consuming and can be expensive. To get the maximum value for the efforts and money spent, the businesses must host their video at the right place. To choose the best video hosting platform, first define the objective. YouTube is the first name that comes to mine when thinking of video hosting. There are many alternatives to YouTube but this largest search engine is the most popular offering many advanced features.
YouTube Alternatives for Business Video Hosting
YouTube is the most popular video hosting platform. This is the place many people go to search for a topic. But this is not the only place to upload the videos online. There are alternatives to YouTube.
• Wistia offer free accounts and many valuable features for video hosting. The consumer service is great and the marketer can use the call to action, email capturing and other features. The site is user friendly. Free accounts however come with Wistia logo on videos and sharing features are not supported for all social media.
• On Dailymotion, different account options are available all include unlimited bandwidth. The storage space is also unlimited. The site offers fast customer support. Videos can be uploaded very fast and easily.
• Sproutvideo is another video hosting site that has strong customer support team. All plans of this site add no ads to the uploaded videos. Free plan is not available and only free trail is offered.
Advantages of Video Hosting for Business
Businesses can get lot of advantages with video hosting. Using the video hosting platforms helps the video to go viral. It is possible to reach larger audience. Most video hosting sites offer their services for free, though the features may be limited. The video hosting sites also track the analytics of the video. It is easy to share the video from thee platforms.
Using the popular video hosting sites helps people find the videos and also the business website. These sites also offer sharing features and people share the video to their friends and family and this increases reach. Any business can choose to make their video content visible to only select audience and using video hosting can help to achieve this. Hosting the videos externally prevents slow website loading issues and bandwidth issues.