The description plays an important role in the channel success because the channel description reveals the things about your channel and the complete information to your followers and visitors of the channel. So, always write a food description which must be short and informative. Also, add URL to your presence on the web in a description. Write below 1000 characters in description.
Channel banners and icons
Channel banners play a great role to make your channel more perfect on the platform. So design good banner which must reflect what the channel is about. The icon is also very important because it is the main identity for your channel.
Set the location
You set your location of the country which can useful to get identified basing on the location too. So set up your country where you have started the channel.
Enter a business contact email address
Create a dedicated business email address and post it in a description as well as the video descriptions too. So, that if anyone wants to know more about your channel or services they can contact you easily.
Also provide the presence on various social networks in links. Also, provide the blog links to the people to get connected on different platforms which can be useful for the channel promotion.
Channel tags are very important to increase the presence of the channel across the YouTube channel. Channel tags are very important to go with. Add some featured channels and fill up the details about your channel.
Thumbnails are the first impression to the viewer. So, always create the relevant and attractive thumbnails to grab the people’s attention towards you. Don’t go with fake thumbnails which can only increase the traffic for very short span only and will mark negative on entire channel and completely lost your presence on web.
Playlists can be the best way to categorize your video content which can be very easy to access for the viewers. So create playlists and display them as sections.